{"id":351,"date":"2026-10-21T10:12:29","date_gmt":"2026-10-21T10:12:29","guid":{"rendered":"https:\/\/universitemapon.ac.cd\/formations\/gestion-marketing\/"},"modified":"2026-10-26T13:02:54","modified_gmt":"2026-10-26T13:02:54","slug":"gestion-marketing","status":"publish","type":"formation","link":"https:\/\/universitemapon.ac.cd\/en\/formations\/gestion-marketing\/","title":{"rendered":"Marketing Management"},"content":{"rendered":"<p>La mention <strong>Marketing Management<\/strong> est organis\u00e9e au sein de la Facult\u00e9 des Sciences \u00c9conomiques et de Gestion dans le cadre du syst\u00e8me LMD.<\/p>\n<p>Le parcours de Licence comprend 180 cr\u00e9dits. L\u2019Universit\u00e9 Mapon est bilingue fran\u00e7ais\u2013anglais. Les enseignements associent cours, travaux dirig\u00e9s, travaux pratiques, \u00e9valuations et activit\u00e9s professionnalisantes selon le programme. La facult\u00e9 pr\u00e9cise les modalit\u00e9s linguistiques du parcours.<\/p>\n<p>La formation vise \u00e0 d\u00e9velopper des comp\u00e9tences intellectuelles, professionnelles, \u00e9thiques et pratiques utiles \u00e0 l\u2019emploi, \u00e0 l\u2019entrepreneuriat et au service de la soci\u00e9t\u00e9.<\/p>","protected":false},"excerpt":{"rendered":"<p>Programme de Licence organis\u00e9 selon le syst\u00e8me LMD.<\/p>","protected":false},"featured_media":0,"menu_order":0,"template":"","niveau_formation":[],"class_list":["post-351","formation","type-formation","status-publish","hentry"],"acf":{"um_faculty":109,"um_degree":"Licence","um_level":"Licence","um_duration":"3 ans de Licence","um_admission":"Dipl\u00f4me d\u2019\u00c9tat ou titre \u00e9quivalent. Les exigences propres au programme sont confirm\u00e9es par le Secr\u00e9tariat g\u00e9n\u00e9ral acad\u00e9mique.","um_curriculum":"","um_brochure":null},"_links":{"self":[{"href":"https:\/\/universitemapon.ac.cd\/en\/wp-json\/wp\/v2\/formation\/351","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/universitemapon.ac.cd\/en\/wp-json\/wp\/v2\/formation"}],"about":[{"href":"https:\/\/universitemapon.ac.cd\/en\/wp-json\/wp\/v2\/types\/formation"}],"acf:post":[{"embeddable":true,"href":"https:\/\/universitemapon.ac.cd\/en\/wp-json\/wp\/v2\/faculte\/109"}],"wp:attachment":[{"href":"https:\/\/universitemapon.ac.cd\/en\/wp-json\/wp\/v2\/media?parent=351"}],"wp:term":[{"taxonomy":"niveau_formation","embeddable":true,"href":"https:\/\/universitemapon.ac.cd\/en\/wp-json\/wp\/v2\/niveau_formation?post=351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}